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Presentation Power Tools For Fine Artists
This valuable, time-saving book provides step-by-step guidance and easy to follow samples of important documents: business letters, presentation materials, grant and exhibition proposals, contracts, artists' statements, resumes, biographies, press releases and more. It also includes advice from experts in the fields of public relations and corporate art consulting and hundreds of resources.

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Excerpts from the Book


From the Introduction:

Letters, Biographies, Résumés, Brochures, Artist's Statements, Press Releases, Websites, Newsletters, Testimonial/Comment Sheets, CD-ROMS, Videotapes, Gallery Presentation Materials, Artist / Gallery Agreements, Consignment Agreements, Grant Proposals, Bill of Sale and Invoices. These are some of the tools that help you build a strong presentation in the sale and exhibition of your work. They comprise your career management team. When put into motion they can become your strongest support system and your most assertive sales force. They are the vital instruments that launch and sustain the careers of successful, full-time, self-sufficient artists. This book provides many samples of each along with step-by-step instructions on how to prepare them.

From Chapter 2: Writing it Right

Although a résumé is somewhat standardized and usually begins with the exhibition listings, you should arrange the categories to highlight your strongest achievements. Many artists think they need to begin their résumés with education, although other accomplishments you achieve after graduation have more significance as a professional artist. List one-person (solo) and group exhibitions separately if you have more than three in each category; otherwise list them together and place an asterisk (*) next to one-person...


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Praise for the Book

"A must for every fine art individual who wants to present themselves professionally." Linda Handler, Director, Phoenix Gallery, New York, NY

"This book helped me to win a $10,000 grant! It is the best investment I've made in my career." Michael Joseph, Artist

"A very practical resource that offers a glimpse of what fellow artists are producing in the way of letters, press releases and other documents, and a great aid in setting up one's own materials." Constance Smith, Director of ArtNetwork and Author of Art Marketing 101

"The straight-forward instructions, copious samples, and helpful tips in all areas of promotion and publicity make up a systematic approach to achieve professional success. This invaluable information, not taught in schools, helps artists help themselves." Jen MacDonald, Artist, and Editor, Money For Artists

"This book is a great resource for artists. The practical and organized content combined with Renée's experience and enthusiasm is what makes it unique." Arlene Rakoncay, Executive Director, Chicago Artists' Coalition


Story behind the book Presentation Power Tools:
Renée Phillips, author says: "As a career consultant artists have come to me asking for help with writing their biographies, résumés and cover letters. I have also assisted them with gallery contracts and artist's statements. Over the years I wrote and printed samples for them. Before long I had a 130 page book! Thanks to artists and artists' reps the book is in its third edition! We have helped thousands of artists around the world!"
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